A pen name, pseudonym, nome de plume, or literary double is an assumed name used by a writer instead of their real or legal name.
Writing in Multiple Genres – The most common use of pen names today is by established authors who don’t want to aggravate their base readership by producing novels outside their established genre. Examples include Nora Roberts who uses JD Robb to pen her suspense novels and Jessica Byrd who changed her name to JR Ward to publish her highly successful dark suspense The Black Dagger Brotherhood series.
Switching Publishers– Perhaps you have an exclusivity deal with a publisher under your current name, but you have a project they aren’t as excited to publish as you are. Using a pen name would allow you to take that work to another publisher or even self-publish.
Anonymity– Maybe you just want some privacy or a strict separation between your personal and professional life. Much like in the past, many authors have day jobs or positions within their community that would be negatively impacted by their choice of writing. There have been several cases in the news about teachers who were fired or shut out of their community because it was found they wrote erotica or dark romance.
Name too common or complicated– Becoming an author has been made easier than ever with the rise of free self-publishing platforms. Standing out amongst the millions is even harder if you have a common name like John Smith or Mary Johnson. In this case, you want to choose a name that will help distinguish you from all the rest. On the flip side, if you have a long first or last name or a name with more consonants than vowels, you may stand out negatively. Hard to pronounce names mean less word of mouth recommendations and if your name is too long it might not fit neatly on your covers.
The similarity to famous Authors– You might think it a great idea to choose a pen name like JP Rawling or James Peterson, but it can actually hurt your ability to sell. The literary world is full of diehard fans who will gladly pan your work and spam your books with negative reviews in defense of their favorite authors.
Does the name you chose fit with your chosen genre– A name like Sly Nyx will be more widely accepted amongst Paranormal Romance, and Fantasy readers than Historical fiction.
Can be a variation of your real name– If you aren’t feeling particularly creative or have a name “issue” as mentioned above, it is perfectly okay to shorten your name how you see fit. It will also make filing your taxes easier since it is still technically your legal name. Example, Elizabeth Marie Johnson could become Eliza Mar or E.M. Johns.
Position on Brick & Mortar Shelves- A much-overlooked factor in choosing a pen name. Depending on the number of items in stock a name towards the end of the alphabet like S-Z is more likely to fall on bottom shelves and away from the valuable eye-level shelf space key to grabbing reader’s attention.
Need a little help coming up with a name? Check out these fun pen name generators!